Digital Marketing

Feb 16, 2012

Service Area Listings Google

Service Area Listings With An Address

Listings with a designated service area and a physical address appear the same on Google search results as results without a service area. Once a you click on the listing title, the information window that appears allows you to toggle service areas on and off by clicking ‘Show/hide service area’. By default, service areas are hidden. On the map itself, the listing appears as a red pin. If you’ve chosen ‘Show service area,’ the service area will appear as a see-through red shape.

Service Area Listings Without An Address

Feb 15, 2012

Search Engine Visibility Link Building

Link Building counts for the credibility of your website and more credible it is higher search engine rankings you get which makes it visible to potential customers and hence increases sales. Here are some tips and trends that are likely to impact your Link Building efforts:

Start using mix-match technique for link popularity building and that makes your site reliable.

Focus more on how to secure the links that help you in long run.

Leverage the benefit of social media networks for link building.

Make sure to use keyword in tweets including a link back to your website and this when indexed in Google helps in your link building efforts.

Participate in forums and leave your link in signature.

Emphasize more on quality rather than quantity when it comes to Link Building.

Google making changes in its local search algorithms


With Google making changes in its local search algorithms, checking rankings for local business listings for geo-targeted terms is getting a bit difficult. Google also takes into account the searcher’s location and alter its search results to prefer local listings. So, searching for keyword “chicago pizza”, a person sitting in Chicago may get somewhat different results from a person sitting somewhere else. Sometimes, a person searching from outskirts, or suburbs, of major city do not get same results as a person searching from within city limits or center of city. However, there’s a way to determine local rankings with considerable accuracy. Google provide a Custom Location option in left hand s! ide menu options on search result pages (sometimes hidden under search Tools option). This lets you customize your search location. Make sure you are not logged into your Google account and disable personalization results based upon search activity.

Google Analytics supports Regular Expressions

It is not a good idea to have a very large number of links in the website footer. Some websites simply put their entire HTML sitemap in their footer menu having hundreds of links in it. This could be seen as keyword stuffing or spamming by search engines and can lead to some form of penalty. Link to only the most important internal pages from footer, top or side menu.


It is good idea to evenly distribute your links between these navigation menus. This was recently discussed by a Google representative in Webmasters Help Forum thread. It is always a good idea to provide a search functionality to users or a link to detaile! d HTML sitemap. 

Google Ads Delivery Method


Continuing with our Common but Confusing AdWords Options, given below are solutions for some of the more such options

Ads Delivery Method: Determine how quickly your ads are shown each day.

Standard: Show ads evenly over time
Accelerated: Show ads as quickly as possible


First option is the best choice as it will enable you to show the ads throughout the day rather than in the beginning only. This will enable you to reach a wide range and demographics of audience.

SEO and Mobile Website SEO

Many people often confuse the term Mobile Website and subsequently between SEO and Mobile SEO. The mobile version of a website is primarily made to be displayed on WAP and mobile web browsers of old feature phones. For e.g., wap.yahoo.com is what you get when you try to access yahoo.com from WAP browser an onld  mobile phone. Latest smartphones such as iPhone 3G and many Android based phones are capable of displaying almost all website on the web except for some with heavy multimedia content which are subject to bandwidth capability of mobile devices. However, choice of serving a version on a particular device rests with the webmaster or owner of the website based upon the usability. Some website serve mobile version of their content to smartphone users since it is more user-friendly on the smaller screen. Hence, there isn’t much difference in SEO and Mobile SEO. The latt! er involves creating and optimizing the mobile version of the website for best user experience as the usability is integral part of SEO.

Jan 31, 2012

SEO Methods and Internet Marketing Promotion Formula

Online and internet enterprise have become really well-known nowadays with more and more people trying to make their own sites How To Identify An SEO Expert?

Search engine optimization is no wonder, an fundamental element in website promotion through which you can strengthen websites. Although, there are a number of different methods and methods through which you can understand to create your site more revealed on the google yet an SEO professional is someone you simply cannot do away with. 8 Fantastic SEO Guidelines to Make Money Online.

Search engine optimization is no wonder, an fundamental element in website promotion through which you can strengthen websites. Although, there are a number of different methods and methods through which you can understand to create your site more revealed on the google yet an SEO professional is someone you simply cannot do away with. 8 Fantastic SEO Guidelines to Make Money Online

Blogspot URL Changed from Com to IN for Blogger Blogs

In India, Google blogger rolled out URL change this morning. I tried to access blog Website SEO this morning  which showed onlineseotraining.blogspot.in instead of onlineseotraining.blogspot.com

Hope it was a universal change, Google may used Geographical location servers to do this. As when i went back and checked in a proxy site, it showed my original URL, though in India it was .in ending blog.

Check your blogger blog URL as well, if you also see the same thing happening, dont worry it was an India wise change.

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