Digital Marketing

Showing posts with label Search Engine. Show all posts
Showing posts with label Search Engine. Show all posts

Mar 19, 2012

Overly Optimized - Google is Preparing to Penalize Sites

This is an interesting move by Google but not completely off the rocker for them. Last year they clogged results for the co.cc domain because they considered they impure results.

Google plans to target far too improved websites because they want to level the stage for other websites who do not focus on such initiatives. Generally there are websites out there that really focus their initiatives on SEO and not content and those results would achieve greater rankings than websites that don’t focus on SEO.

Google Engineer Matt Cutts explains the following: “We are trying to make GoogleBot smarter, make our relevance better, and we are also looking for those who abuse it, like too many keywords on a page, or exchange way too many links or go well beyond what you normally expect.”

Feb 15, 2012

Google Ads Delivery Method


Continuing with our Common but Confusing AdWords Options, given below are solutions for some of the more such options

Ads Delivery Method: Determine how quickly your ads are shown each day.

Standard: Show ads evenly over time
Accelerated: Show ads as quickly as possible


First option is the best choice as it will enable you to show the ads throughout the day rather than in the beginning only. This will enable you to reach a wide range and demographics of audience.

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