Google’s Hummingbird has been update latest Internet marketing strategies at end of the 2013, but marketers are begin some of the major impacts to Search Engine Optimization.

Hummingbird targets on semantic searches and return back to Google search engine to believe what pages are more relevant. Hummingbird has decreased traffic results in search engines for long-tail keywords, which are most prominent in the earlier period. Google hints the best way to drive traffic through unique and quality content to improve traffic and to avoid Google penalty.