Digital Marketing

Aug 17, 2012

Social Bookmarking Tools To Promote Your Business


Social bookmarking is a powerful web marketing technique. online Social bookmarking sites allow users to maintain their favorites sites online and discuss links with others. It is a way to arrange hyperlinks to important content and discuss them with others online. It provides valuable backlinks to your website for free and is a fundamental element of an internet marketing or SEO strategy. In addition to back-links, you can target an incredible number of visitors who use Submitting of social bookmarking online sites regularly to search for information.

Publishing your weblink to a submitting of public bookmarks service generally includes using a web based form to post your weblink along with name, information and labels that explain the content. . In spite of its benefits, submitting of public bookmarks is also a very time intensive process.

This is a list of 5 social bookmarking tools that are aimed that reducing the time spent and automating your process.

Jul 30, 2012

Building Links Along with Google Penguin

It has been a couple of weeks since the {google update|penguin update| We know the importance of link building. Google is now catching people who use link building which has no value or done in a way as it is seen as spamming but now there is a new way to over come it You will need to build links which are of quality to the content you are posting on. Be it your seo links techniques may be what. It is always good to have all submited manually and done by a professional who can do the links building service.

Jun 28, 2012

Blogging Competition to Increase your Brand Reputation

One of my co worker shared this idea with me. Which i applied for Online Reputation Management.

Why?
Being a top brand, we always found few unsatisfied customers or many bad competitors who always tries to jerk our brand name. Most of the competitor companies recruits peoples and start blaming our brand with wide variety of ideas of unsatisfactory comments on our products. They will guide first time customers with their false statements on our brands to make their sales up.

How to Get Rid?
No you don’t have to do the same to hit the competitors but you have to dominate their bad reviews. Most of the website review site owners and forum admins are not always positive about removal of the particular topic. it is so hard, even to contact them on this kind of situation. Its a longer process which takes long time.

May 21, 2012

Facebook Advertisement Budget and Pricing - Facebook Marketing Secrets - Chapter 13

Before you start spending money on Facebook, it’s important to know how much you’re willing to spend and how much your advertising/marketing budget will allow. When in doubt, start small! Create a highly targeted ad and monitor it for results. When you’ve fine-tuned it for maximum results, then you can add another advertisement to your campaign or increase your budget.

I always suggest when you start an ad just start with a 50$ for each 3 different ads, so you test those 3 ads and the one who converts more stuck with it.

Once you’ve created your advertisement and chosen your target audience demographics you’ll be asked to set your budget and pricing. Here are the decisions you’ll be asked to make:

Pricing Type, there are two different pricing types on Facebook. They include:

Why Social Bookmarking - Who uses social bookmarking


 What social bookmarking is...

There are a group of web sites on the internet that are allowing people to save links ie. create bookmarks to web pages that they want to remember and/or share with others. These links or bookmarks are saved on a social bookmarking site and are usually viewable to the public. Social bookmarking sites sort of resemble web site directories.  The actual "social bookmarks" are basically links on a social networking site that have been added into an appropriate category by including the URL, descriptions, titles and keywords that apply to the bookmarked web site.

These bookmarks or links on the social bookmarking sites can then also be tagged or voted on by others which then provides some indication of its value, popularity or give an indication of a developing trend at that social networking site. Voting and Tagging of bookmarks are done by independent account users at each social bookmarking site. Social bookmarking links will tend to accumulate more tags over time if the social bookmarking site receives a fair amount of traffic. The more tags and votes that a bookmarked site receives, the higher the ranking of that bookmark within that particular category of the social bookmark site.

May 20, 2012

Design Your Advertisement - Facebook Marketing Secrets - Chapter 12

There are essentially four components to every Facebook Advertisement. They include:

URL – Your website address or where you want to drive traffic to. If you’re sending traffic to a promotion or sales page, then that page will be your URL. If you’re boosting traffic or awareness for your Facebook Fan Page then you’ll use that URL. You can also generate awareness for a Facebook Group, Game, Application or Event.


May 17, 2012

Facebook Advertising System - Facebook Marketing Secrets - Chapter 11

On November 6, 2006, Facebook launched their advertising program. “For the last hundred years media has been pushed out to people, but now marketers are going to be a part of the conversation. And they’re going to do this by using the social graph in the same way our users do,” Zuckerberg announced.

While Facebook ads work much the same as other PPC or Pay Per Click ads do, there are a few significant differences:


May 16, 2012

Making money with your Facebook Page - Facebook Marketing Secrets - Chapter 10

When you create your Facebook Page you should probably have some sort of goal in mind aside from attracting fans. While large brands are not as focused on turning Facebook fans into direct sales, smaller businesses should be focused on generating leads and occasionally selling products or services directly. The most important phase of the Facebook sales funnel is the action phase.

So we need to drive users to take some sort of action, right? Below are four ways of getting your fans to take action:

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